Key features: Fun character, symbolic shape, contrasting colors Takeaway: Create a cohesive feel to your brand by using the same colors (or color family) in your logo as you do on your other marketing materials. This event planner logo example could have paired the blue or pink with black, but they instead chose to make it pop by pairing the two. Skip the neutral color palette and go with one that you already use for your other branding. Key features: Pink and blue typography, a emblem, and a tagline Takeaway: Your personal life or interests can be used to make your event planner logo stand out even more. It’s a great conversation starter and really easy to remember. They added a symbolic illustration to showcase this fact. If you’re highly skilled but surrounded by other highly-skilled competitors, why not show off something personal that makes you stand out? In this example, the event planning team is made up of twin sisters. Key features: Names, services, and an illustration that best represents them Takeaway: Consider what styles and design elements are traditionally associated with your chosen niche then incorporate those into your event planner logos. In this example, the bright colors and imagery all represent what clients can expect when they contact this professional. Key features: Cartoon illustrations, smiling kids and animals, and fun propsĮlegant script and flowers on event planner logos are nice, but if you’re a children’s party planner like in this example, you can get way more specific. Takeaway: Sometimes literally spelling out what you do for clients in your event planner logo is the best option. Pro tip: Make sure you keep any wordy designs large and clean enough that when you resize it for social media it’s still easy to read. Limit the services you showcase on the logo to your top 2 or 3 most popular options to maximize impact. Whether they find you online or take a business card, they’ll be sure to think of you when they need one of these specific services. With a logo that defines your services, potential clients will know exactly what you do without any further explanation. Key features: Services stated clearly, variety of fonts and colors Takeaway: Bring yourself to your logo design ” literally! 2. Not only will it help make your logo stand out but it will also help your customers attach a person to the name. Who said your event planner logo can only be words? Make it even more personal by adding a character in your likeness to it like this example did. Key features: Charming illustration, bold design, playful fonts Find out what makes each logo special, how you can implement some of the tactics in your own logo design, and much more. Take a look at the below examples ” created by the graphic design community at 99designs ” as a source of inspiration. 8 examples of event planner logos (and what makes them so special) So clearly, this visual element of your branding package is something worthy of serious consideration. But first, here’s why event planner logos are so important:Īccording to the experts at Design Powers, a good logo is memorable, differentiates you from everyone else, and fosters brand loyalty. And the science behind branding supports this statement.Ī study on creating effective logos explains that when competition is fierce, a great logo can set event planners and other businesses apart from the crowd. The study goes on to point out that, Taco Bell spends 20 times more on its permanent media ” signs that carry only its name and logo ” than it spends on advertising. Also, Nike’s swoosh has become so prominent that the company’s ads often do not even mention the name. Explore examples, ideas, tips, and more, and you’ll be well on your way to having a logo that stands out from the competition. Keep reading to take a deep dive into the world of event planner logos. But it goes well beyond simply hiring someone to design an eye-catching logo for you. Whether you’re part of a team or flying solo, just getting started or an industry veteran, great marketing begins with a proper logo. Want to make your event planning company stand out? Event planner logos are a great way to do exactly that.
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